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#Traylor

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The tag #taylor currently has over 77 million TikTok views. This is the hashtag that is being used to discuss the “relationship” between singer Taylor Swift and Kansas City football player Donna Kelce. As Taylor swift has recently been seen attending Kansas City football games pointing out Donna Kelce on the field to those around her, and Taylor Swift has been recently headlining a lot of NFL...

Searching For Sad

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Data from Spotify (an online music platform) shows that Gen Z’s most popular music searchterm is the word “sad.” What It Tells Us Today’s younger audiences have a few melancholy standout artists, spanning across all genres – Lana Del Rey, Drake, The 1975, Zach Bryan, Billie Eilish, Miley Cyrus, and Taylor Swift, to name a few. Folk and country music have surged in popularity with younger...

Rest More…Quickly

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At the beginning of this year, Miranda Larbi published an article titled: 2023 should be your year of rest and relaxation. Question – how’s that going for you? Several recent studies and a plethora of social media suggestions of ways to fall asleep quicker and stay asleep longer suggest that it isn’t the best. Statistically, only 65.2% of adults ages 18-60 actually hit the recommended amount of...

Digital trail or Digital Trouble

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Our social media platforms are being inundated with younger and younger individuals sharing an almost predictable type of posts: Staged, altered, or faked “selfie” posts; Personal self-care routines, how to’s, or “story time” (put your finger down if you have ___ posts; Pure stupidity posts; Self-elevating posts. Nearly 80% of Generation Alfa (those who were born between 2010 and 2025) have...

Dolly…Dolly

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On Thanksgiving Day, Dolly Parton (77) kicked off the 133rd annual Salvation Army Red Kettle Campaign with a live performance at the halftime show of the Dallas Cowboys football game. To the views of the third largest TV audience in NFL regular-season history, Dolly Parton sang some of her must famous songs as well as some renditions of “We Are The Champions Of The World” and “We Will Rock You”...

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Jay Overbay

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